RSF Volumul 10 Numărul Special/2025

Authors: Edi-Cristian Dumitra, Alexandra Constantin, Alexandra-Paula Puiu Vol. 10 • Special Issue • 2025 View abstract PDF View article PDF Abstract The present research paper aims to provide a brief overview of the current state of knowledge about the theoretical approach of adopting, implementing, and using Artificial Intelligence (AI) in the contemporary business environment. Over …

THE INTELLIGENT ENTERPRISE: AI’S ROLE IN TRANSFORMING BUSINESS Read More »

Author: Chems Eddine Boukhedimi Vol. 10 • Special Issue • 2025 View abstract PDF View article PDF Abstract Using the Chi-square test, this paper seeks to investigate the influence of demographic factors on the electronic word of mouth (e-WOM) among 182 Algerian e-shoppers. An online survey was conducted between July 20th, 2023 and January 25th, …

EXAMINING THE IMPACT OF DEMOGRAPHIC FACTORS ON ELECTRONIC WORD OF MOUTH: EMPIRICAL INSIGHTS FROM ALGERIAN ONLINE SHOPPERS Read More »