{"id":9521,"date":"2025-01-13T09:04:27","date_gmt":"2025-01-13T09:04:27","guid":{"rendered":"https:\/\/revista.isfin.ro\/?p=9521"},"modified":"2025-12-18T15:53:08","modified_gmt":"2025-12-18T15:53:08","slug":"consumer-behavioral-changes-in-monthly-basket-purchase-trends-and-determining-factors","status":"publish","type":"post","link":"https:\/\/revista.isfin.ro\/en\/2025\/01\/13\/consumer-behavioral-changes-in-monthly-basket-purchase-trends-and-determining-factors\/","title":{"rendered":"CONSUMER BEHAVIORAL CHANGES IN MONTHLY BASKET PURCHASE: TRENDS AND DETERMINING FACTORS"},"content":{"rendered":"
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Authors: Maria-Cristina \u0218tefan, Violeta-Andreea Andreiana, Georgiana-Tatiana Bondac<\/p>

Vol. 10 \u2022 Special Issue \u2022 2025<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Abstract<\/strong><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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In the context of economic, social and technological transformations in recent years, the purchasing habits of Romanian consumers have undergone significant changes. This study analyses consumer purchasing behaviour in relation to the monthly basket, investigating the influence of factors such as inflation, digitalization, globalization and recent crises. The research focuses on families with two children in the urban area of D\u00e2mbovi\u021ba County, providing a regional perspective on these trends.
The methodology used includes the opinion poll conducted through face-to-face and online surveys, based on a structured questionnaire. The sample, consisting of 120 families, was selected by a simple random method, ensuring representativeness for the target group. The period and context of data collection allow for an in-depth analysis of how earnings and resources influence purchasing decisions. The study results provide relevant information about the behavioural adaptations of Romanian consumers in the face of current challenges.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Keywords:
<\/strong>behavioural changes, consumers, monthly basket, investigation<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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JEL Classification:<\/strong> D11, M31.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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DOI: <\/strong>10.55654\/JFS.2025.10.SP.15<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Authors: Maria-Cristina \u0218tefan, Violeta-Andreea Andreiana, Georgiana-Tatiana Bondac Vol. 10 \u2022 Special Issue \u2022 2025 View abstract PDF View article PDF Abstract In the context of economic, social and technological transformations in recent years, the purchasing habits of Romanian consumers have undergone significant changes. This study analyses consumer purchasing behaviour in relation to the monthly basket, …<\/p>\n

CONSUMER BEHAVIORAL CHANGES IN MONTHLY BASKET PURCHASE: TRENDS AND DETERMINING FACTORS<\/span> Read More »<\/a><\/p>","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[185],"tags":[],"yoast_head":"CONSUMER BEHAVIORAL CHANGES IN MONTHLY BASKET PURCHASE: TRENDS AND DETERMINING FACTORS - Revista de Studii Financiare<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/revista.isfin.ro\/en\/2025\/01\/13\/consumer-behavioral-changes-in-monthly-basket-purchase-trends-and-determining-factors\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CONSUMER BEHAVIORAL CHANGES IN MONTHLY BASKET PURCHASE: TRENDS AND DETERMINING FACTORS - Revista de Studii Financiare\" \/>\n<meta property=\"og:description\" content=\"Authors: Maria-Cristina \u0218tefan, Violeta-Andreea Andreiana, Georgiana-Tatiana Bondac Vol. 10 \u2022 Special Issue \u2022 2025 View abstract PDF View article PDF Abstract In the context of economic, social and technological transformations in recent years, the purchasing habits of Romanian consumers have undergone significant changes. 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